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A Full Cup - Sir Thomas Lipton's

A Full Cup - Sir Thomas Lipton's

D'Antonio, Michael

Synopsis: Today Lipton means "tea." However, in his time Sir Thomas Lipton was known for much more. Raised in desperate poverty, he would build a global empire of markets, factories, plantations, and stockyards. But his epic pursuit of the American's Cup trophy - the ultimate in international sport - made him a beloved figure on both sides of the Atlantic.
More than a story of innovation and achievement, A Full Cup also explores Lipton's most intriguing creation: his public persona, formed by a burgeoning mass media and shameless self-promotion that made him one of the most recognisable figures of his time. D'Antonio brings to life the surprising careers of this intrepid sailor, gregarious showman, and ingenious self-made millionaire-the world's very first celebrity CEO.

Price: 11.99